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One of the biggest challenges for nontechnical and business users in producing social data visualization is deciding which visual should b...
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Would there be any sense in collecting data from three years ago? Should we include in the window of time Malala’s address to the United Na...
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As social media is a complex subject which includes numerous approaches, tools and techniques, it can be useful to try to identify the main...
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Social media strategy will do more than simply advertise occasions, advertise products and generate traffic for the corporate, governmental ...
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Ad effect measurement compares the results of an advertising activity in relation to its purpose. The purpose of an ad varies from “impro...
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Listening to your audiences has become a truism in both public and private sectors. And the concept is hardly new. Long ago and far away, b...
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Be Lively on Numerous Social Networks: Particularly Facebook and Twitter. Social networks are crucial resources in order to acquire a...
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Studies on HCI started in the mid-1980’s and the field therefore has a short history of little over 30 years now. I want to divide this his...
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Discovering themes and patterns from social media content by knowing how to analyze social media data better can be a very exciting endeav...
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Ever wondered how to plan like a digital marketing planning strategist? This post covers effective planning processes and how to apply them...